Hotel survey tips and examples View our newsletter gallery for creative ideas

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Target past hotel guests by watching airfares Read more »

Target past hotel guests by watching airfares

Here is  a clever way to reach out to your past guests and invite them to stay at your hotel again. We received this idea from a very senior person at Starwood Hotels and the conversion rate is very high. The premise is to inform…


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Why your hotel newsletter should be html

Today I received this newsletter promotion from Hotel Max, which is an artistic boutique hotel in downtown Seattle. The hotel has a great sense of it’s desired target market which is evident in their website offerings. This newsletter below fails to communicate the uniqueness and…


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Hotel pre-arrival confirmation email templates

Today we built 4 templates for a potential client in The Maldives. If you are looking for ideas for your automated hotel confirmation or pre-arrival email, feel free to view these samples. 1. Welcome/Confirmation: This email is sent out immediately upon booking and encourages the…


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Why we love the La Valencia Hotel Newsletter

This morning we received the La Valencia Hotel newsletter and thought we would share with you why it is one of our most recent favorites. Very simple layout with only a couple of core messages. The clutter-free design allows you to view the offer right…


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Whistler Holiday 2010 email template

This year’s Whistler holiday template is ready for use and you can find it within your Guestfolio account under Newsletters. The template is somewhat generic so that you can apply your own styling, colours and formatting. To use this template, do the following: Login to…


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Increase your Trip Advisor rankings via hotel guest surveys

Today a Twitter follower asked us how one of our client hotels was able to rise 10 positions on Trip Advisor by utilizing Guestfolio. Well, she didn’t ask it exactly like that but the is what is at the core of her inquiry. We created…


100 free newsletter templates Read more »

100 free newsletter templates

The good folks at Campaign Monitor released 100 newsletter templates for you to explore and use – free of charge. You don’t even have to use their system to send them out. We use Campaign Monitor for all of our marketing communications and recommend their…


Using Twitter to determine when to send your hotel newsletters Read more »

Using Twitter to determine when to send your hotel newsletters

You can get vastly different results from your email newsletter depending on what day and time you send it. Guesswork, testing different times/days and carefully monitoring your email stats is normally the best way to find out but i have a great shortcut for you…Twitter!…


Free summer newsletter for Whistler clients Read more »

Free summer newsletter for Whistler clients

We know how busy it can be keeping up with day to day business of servicing guests and running your hotel. If your job is to drive traffic to your website and entice your guests to stay with you again and again – we would…


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Every person you email is a potential client

I came across this email footer today when one of our Toronto clients emailed me. At the bottom of all her messages is this new meeting planner tool bar that invites me to plan my next meeting at her hotel. I like this because it…


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